Introduction Green! Durability! Alternative energy! Items that are "hot" in investment country. They promise a great future and Golden Mountains.
But their
success is unproven, many are fads, prove to be unrealistic and are
non profitable in the end. Every investor is questing for the
innovative egg of Columbus. The unique product with the golden
margin. They are very rare. In practise the bulk of the money has to
be earned with less high reaching enterprises.
Practical innovation consists mainly of a combination of developing an existing concept in a new market. Many of the physical and chemical principles have been discovered during the nineteenth and early twentieth century. The necessary technology to realise a practical use, comes now at hand. That count for the fuel cell, the lithium polymer battery, but also for products from the cardboard industry. B2B Invest finances this type of solid industrial concepts and not in useless consumer gadgets. |
